E! FASHION WEEK
LOUNGE AND ACTIVATION


NEW YORK, NEW YORK


We have collaborated with E! for six seasons to create a New York Fashion Week lounge that lives in the center of the action. E! uses this space for television interviews with industry experts and talent, so each season, our goal is to create an atmosphere that translates the energy of the environment for an at-home audience. Our design for the Spring/Summer 2020 season leaned on the minimal and the abstract. Bold, geometric windows created a dramatic contrast of light and shadow, while rich linear wall surfaces balanced out the soft textures of the furniture pieces.