YellowStudio

E!
Fashion Week Studio

2020
Experiences, Television
New York, New York

Each season, entertainment network E! broadcasts extensive coverage from the heart of New York Fashion Week. For spring/summer 2021, we captured the season’s romantic mood in a bucolic scenic build for the channel’s Fashion Week lounge.

We created a landscape of tall, tinted-glass panels in various hues that added depth to the spaces, and reflected the sunlight to create beautiful shadows.

Angular planters filled with soft and feathery Nigella plants completed the dreamlike atmosphere.

Spring/summer 2021 marked our 8th season working with E! on its Fashion Week lounge, which serves as a space for television interviews with fashion designers and industry commentators. This season, E! was assigned two set locations in the city’s Spring Studios – one on the rooftop and another downstairs with sweeping views across Tribeca.